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Matupi 88 Forum
UX Specialist | 2020
Overview
Online platform dedicated to fostering community in Matupi, Myanmar.
Create a digital space that not only fosters cultural connections but also serves as a platform for addressing Myanmar's freedom and governance challenges.
Featuring secure member-only access, engaging multimedia discussions, and event calendars— tailored to empower and mobilize the community to amplify the voices of Myanmar's people in their quest for justice and governance reform.
Goal
matupi88forum.com
Creating an Empowering and Inclusive Digital Forum
Our primary goal as UX/UI designers for the Matupi 88 Forum is to develop a platform actively supports advocacy and cultural expression
Enhance User Engagement: Design an interface that is intuitive and inviting, encouraging users to actively participate in discussions, share content, and engage with the community
Ensure Accessibility: Make the forum accessible to all users, regardless of their technical skills or physical abilities, by implementing best practices in accessibility
Promote Safety and Privacy: Prioritize user safety and privacy through secure design practices, ensuring that all community interactions are protected
Foster Community Growth: Provide tools and features that support community building, such as private messaging, groups, and social sharing options
Support Multilingual Use: Accommodate a diverse user base by incorporating multiple language options, making the forum accessible to speakers of different languages prevalent within the Myanmar community
Enable Seamless Multimedia Integration: Allow users to easily share and engage with multimedia content, enhancing the richness of discussion and information exchange
Research
Approach
Understanding User Needs
Surveys and Interviews: Conduct surveys and interviews with potential users from the Myanmar community to gather insights on their needs, preferences, and frustrations with existing forums
https://www.mmnog.net/
Burmese Language and Culture Facebook Groups
Reddit r/Myanmar
Key Aspects to Analyze
Community Engagement and Interaction
Participation Tools
User Generated Content
Event Integration
Content Management and Quality
Content Moderation
Diversity of Topics
Resource Accessibility
Technical Features and Accessibility
UI and UX
Accessibility Features
Mobile Compatibility
Security and Privacy
Data Protection
Privacy Settings
Support and Development
Community Support
Platform Evolution
Design
Approach
Discussion Tools
Design features that facilitate easy posting, commenting, and sharing of multimedia content to encourage active participation
Event Tracking and Notifications
Implement an intuitive system for users to track events and receive notifications, enhancing engagement without overwhelming them
Integration of Community Features
Accessibility Standards
International web accessibility standards, WCAG
Responsive Design
Consistent and accessible experience whether accessed via desktop, tablet, or smartphone.
Inclusive and Accessible Design
Visual Design and Branding
Aesthetic Appeal
Develop a visual style that reflects the cultural heritage of the Myanmar community, using colors, typography
Consistent Branding
Ensure that all elements of the forum reflect consistent branding to promote trust and recognition among users
Wireframing
Start with low-fidelity wireframes to layout the basic structure of the forum, focusing on usability and flow
Prototyping
Develop high-fidelity prototypes that incorporate visual elements and interactivity, allowing stakeholders and test (Figma)
Usability Testing
Conduct iterative testing sessions using the prototypes to gather user feedback and identify areas for improvement.
Adjust designs based on this feedback to fine-tune the user experience.
Iterative Design Process
Impact
Hit 1K registered users within the first year
60% rise in daily active users in the first three months
75% of users reported improved understanding of Matupi culture
50% increase in cultural event attendance